A Starter Pack for Remote Workers

Remote work Starter Pack

The traditional workplace is an ever-changing entity. As a result, many once office-bound employees are now finding freedom in the option to work remotely. To help align with this influx, we assembled 8 tips that act as a starter pack for remote workers. Whether you’re new to the experience or a seasoned pro, these tips are for you.

There’s a common misconception that working remotely puts you at a big disadvantage when it comes to career advancement.  Some people feel this is a result of a lack of traditional value signaling. There’s no “face time” with the C-suite, no after-work happy hour to build team connections, no extra points for showing up early and staying late.

But what the naysayers overlook are the unique benefits working remotely presents for making big moves in your career. When you’re in charge of your own schedule, you tend to have more time and energy to invest in learning new skills. For many, building your personal brand becomes necessary which can be very valuable to long term career growth. 

As can new client developments from working outside the same daily office crowd.  Many who opt-in for coworking memberships report exponential new client growth from interactions with other members. Which ultimately helped them move up the career ladder within their current company.

 And for parents with small children or people living outside of big urban centers, remote work may be one of the only ways to build the career they want and have the balance of home life.

Adjusting to the Process

The newfound freedom is tough for some employees to adjust to. Since companies rarely explain effective ways to work remotely, we’ve put together a few recommendations that can help with the adjustment process.

1. Find a workspace

Have a designated space to do your work. Turn a spare room into an office. If space is limited at home, find a coworking space or a shared office environment. A designated workspace matters for a few reasons.

First, you’ll have room to spread out your work materials — such as papers, books, and reports — and leave them out the entire day. This beats working at the kitchen table where you have to clean up your materials for lunch; get everything out to work in the afternoon; and clear everything away for dinner. 

Second, a dedicated workspace can help your motivation. When you go to this designated space, you know that it’s time to get work done.

2. Invest in work materials

Some companies purchase equipment, from monitors to paper and pens, for their employees so they’re set up for remote work success. Others leave it up to the employee to purchase any needed extras.

Having the right materials, whether or not you buy them, is well worth it. Investing in a few supplies is a relatively minimal cost to do great work and maintain the autonomy working remotely offers.

3. Make a schedule

Give your day some structure and make a schedule for the day ahead. Organizing your day in a planner allows you to focus on stay accountable. 

Pro-Tip: Schedule breaks. For example, after writing an article for two hours, take a 15-minute break. Taking breaks is an important part of managing your energy throughout the day. Additionally, leaving your home or apartment for a bit and taking a walk is a great way to boost your energy levels for the productive afternoon ahead.

4. Communicate with Colleagues

Generally, you’ll find yourself working in large chunks of uninterrupted time. However, that’s not to say your heading for the hermit life! Prioritize communicating with colleagues. This is an important task when you’re working remotely and will be invaluable during the months and years of remote work successes ahead.

Oftentimes, it is helpful to check digital communication tools at designated times during my day. Emails, social media, and Slack, for example, can be distracting to the overall workflow when running at all times throughout the day. Some people set up an automatic response on their email, alerting colleagues when they should expect a response. And still others, like managers, may find it helpful to tell team members in advance when they’re available to talk or respond to emails.

5. Have designated work clothes

Separate work from play with the clothes you wear, recommends Jason Fried, CEO of Basecamp, in his book Remote: Office Not Required. Maybe you have a handful of “work” t-shirts, which are different from the t-shirts you wear when you’re relaxing on a Saturday afternoon or in the evenings. Having designated “work from home” clothes can get you into the right frame of mind, as Fried suggests.

6. Reduce Distractions

One of the benefits of working from home is escaping workplace distractions that are imposed on you. So don’t inundate yourself with “home” distractions, like turning on TV and scrolling through newsfeeds on Facebook. 

Why? It’s because multitasking doesn’t work. 

Switching between tasks can result in as much as a 40% loss of productivity, according to Dr. David Meyer in an American Psychological Association article.

7. Define the End of Your Workday

A common challenge is working too much when you’re working remotely. You see your computer nearby, and you have a nagging urge to check your email constantly throughout the evening.

That’s why it’s important to determine in advance when you’re workday will end. Include this in your daily plan discussed above. Then, close your laptop and place it in your bookbag or close your office door so your computer is out of sight. Out of sight, out of mind.

8. Use your peak hours effectively

Some companies allow you to work where you want (remote working) and when you want (flexible work schedule). If your company offers a flexible work schedule, then it’s critical to determine your peak work periods. Do you work best first thing in the morning? Are you more alert around lunchtime?

The answer to such questions can help you determine your peak work periods. Prioritize your important tasks for the times when you are most productive.  Morning person? Get up and hit the toughest task for the day. Late starter? Tackle the uphill project after lunch. 

It’s good practice to save the less-important stuff for when you’re mentally fatigued. Knowing when you work best can help you get the most out of your day.

More companies should explain how employees can be effective when working remotely. Until then, try out the above suggestions and see what works best for you.

Need to ready your resume to highlight remote work experience?  Our team at PWU is here to help.

We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

10 Ways to Improve Analytical Skills.

Tips to improve analytical skills

In such fast-paced working environments, having high-level analytical abilities is an absolute must. Employees are expected to think on their feet, solve problems and analyze data in real-time. We’ve put together a list of 10 ways to improve analytical skills.

To do all these things and achieve professional success, it’s in a person’s best interest to continuously seek ways to improve.

Here we’ve listed 10 ways to improve analytical skills. and, as a result, not just improve your career but also create greater efficiency in all areas of your life.

1. Read More Frequently

A good way to start expanding your analytical skills is through the power of the written word. Indeed, the more you expose yourself to different ideas, the more you’ll increase your own cognitive abilities. The trick, however, is to not skim over pages.

When reading a book, magazine or article, you should think about the overall plot, take note of each character in the story and think about other possible scenarios. This will stimulate deep thinking and force you to test your logic and broaden your imagination.  All of which strengthen your mind’s ability to think analytically. 

2. Listen to Podcasts

If you commute to work daily and spend hours behind the wheel, this is an exceptional portion of time to activate brainpower.  Thought-provoking podcasts increase your critical thinking skills while on the road.  And, if you happen to be in a highly competitive industry, podcasts are a great way to stay up to date on current happenings.

Podcasts?  There’s an app for that! These days it seems the boom in podcast hosts is peaking. There is huge exposure available to opinions and expert advice in just about all industries. 

A few good podcasts worth listening to include Developer Tea, Broken Brain, Applying Awareness and TED Radio Hour, all of which will offer useful tips for stimulating creativity and challenging your thoughts and ideas. All of which, ultimately, help you enhance mental capacity.

3. Exercise

With everything we’ve learned about exercise in modern times, it’s no stretch to understand that moving the body is good for the mind.

The type of exercise you choose to do is entirely up to you, but taking a tai chi or Zumba class might be a good idea. You will need to memorize steps and sequences as well as focus on executing them in a controlled manner, effectively challenging both your analytical thinking skills and your physical stamina. 

4. Play Brain Games

Brain games like Sudoku, chess, backgammon, and Scrabble can help expand your critical thinking skills. It’s true, just 15 minutes a day of playtime can increase your mental stimulation and improve your analytical skills. 

Bonus points: The best part is that they are fun and they can be used as bonding experiences. 

So, instead of sitting in front of the TV all evening, play a brain game with your family and monitor your improvement over time. And if you can’t get anyone to play with you, don’t worry: ask google about Lumosity. It has plenty of brain games designed to encourage your thinking.

5. Surround Yourself with Different Personalities

If you socialize in a small circle, you’ll most likely discuss the same topics day in and day out. 

Although it’s not bad to have a tight-knit group, it’s important to surround yourself with people that you wouldn’t normally socialize with. These are the people that will spark your imagination and offer you a new and different perspective. 

If you’re not sure where to meet different people, start by attending networking events and engaging with everyone you meet there. You’ll be surprised by the effect that others can have on your analytical abilities.

6. Learn Something New Every Day

After graduating from high school or university, most people become passive when it comes to testing themselves and learning new things. Once we are comfortable in our careers and know what we are good at it, we tend to put a pause on learning. 

Try to learn something new every day; whether it’s a feature on your phone or a new recipe, it’s essential to keep testing yourself and gaining new skills.

7. Take an Online Course

This could be a short LinkedIn or Udemy course!  It doesn’t need to be extensive. Try to take courses in subjects that you aren’t very familiar with or good at. For example, not many people are born Excel gurus, but with time and dedication, you can master the use of formulas and cells and become an Excel expert yourself. 

The point is to expand your knowledge and challenge yourself with topics you don’t have any prior experience in.

8. Join a Book Club

We mentioned earlier that reading is a great way to increase cognitive abilities, but why not take it one step further by joining a book club?

You’ll not only be engaged in stories that you wouldn’t usually take a second look at but also challenge your thinking by analyzing the book and discussing it with fellow club members. You’ll also hear a different perspective and make new friends in the process!

9. Ask Questions

Curiosity drives us to be more motivated, intelligent and creative. The questions that we ask encourage us to pursue different outlets and methods, forcing us to compare what we previously thought and come to a logical solution. So, when you’re next interested in a topic, don’t be afraid to ask questions. After all, the more knowledge you soak up, the better your analytical skills will become.

10. Be Observant

When you’re observant, you tend to notice more around you, and this sparks your critical thinking. We often focus on getting things done quickly rather than slowing down and focusing on the details. But it’s important to take time to watch how others behave; doing so might even help you find new methods of dealing with any problems you might face. 

Standing out in a Competitive Industry

Standing out in a Competitive Industry

When you’re applying for a job, standing out from the crowd is always a challenge. But, this tough task can suddenly seem insurmountable when you’re applying for an extremely competitive position. Have a read below for 5 actions that are helpful to you standing out in a competitive industry.

However, spending all of your time obsessing over the intense competition will only serve to make you feel more anxious and self-conscious—qualities that definitely won’t help you approach your job hunt and interviews with confidence. So, let go of that intimidation and instead focus on doing what you need to do to separate yourself from the pack.

But, how can you draw positive attention to yourself, when there are hundreds of other people applying to that exact same job? Here are five tips that are sure to help you stand out from that pile of other applicants.

1. Get Personal

Feeling like you’re submitting your materials into cyberspace is always frustrating—especially when you put so much time and effort into them. And, when you know that tons of other people are following that exact same process, it’s easy to feel like you’re in a long line just waiting to draw your number.

This is when making a personal connection can make a huge difference. What exactly does this mean? Start by seeing if you know anyone who currently works for that employer. Whether it’s an old friend or an acquaintance on LinkedIn, having someone who can hand-deliver your resume or put in a good word for you can really help to put your name at the top of the interview list.

If you can’t track down someone who can refer or recommend you, you should still make an effort to be as personal as possible in your application materials. Skip that generic “To Whom It May Concern” line (those letters typically find their way directly to the wastebasket!), and instead do some digging to see if you can find the name of the person you’d be working directly for—or even the hiring manager.

Knowing that you put in the legwork and research necessary to personally address your documents immediately portrays you as a dedicated and resourceful applicant. And, that reputation is sure to put you back at the top of the pile!

2. Improve Your Documents

A resume that’s riddled with typos and grammatical errors. A cover letter that contains the wrong company name. Yes, they’re all sure to make the hiring manager remember you—but not necessarily in a positive light.

It seems basic, but going through your resume and cover letter with a fine-tooth comb is absolutely necessary. Not only is this a best practice when applying for any sort of job, it’s also a surefire way to help you differentiate yourself from the crowd—you wouldn’t believe how much of your competition is immediately discounted, simply because their documents are sloppy.

Aside from just scanning for basic errors, now’s also a great time to polish your materials and make sure that they’re memorable and impactful. Ensure that you include quantifiable achievements in your resume that don’t only tell how great you are at what you do, but show it as well. Start your cover letter off with an engaging and captivating story, rather than that standard, “I’m writing in regards to…” line.

No, you don’t want to send a singing telegram or print your resume on hot pink paper. However, these more subtle tweaks and additions can really help you to be remembered—in a way that’s not eccentric and over-the-top.

3. Go Above and Beyond

I won’t deny that your resume and cover letter are extremely important documents for job search success. But, does that mean they’re absolutely the only things you need in order to land your dream job? Absolutely not.

You should never hesitate to go the extra mile, show some initiative, and share some other materials that a potential employer might care about. Go ahead and send them a link to your portfolio or personal blog. Anything that helps them to get a better sense of who you are as a candidate will benefit you!

You can even take things one step further by completing a sample specifically for that employer. Applying for a social media management position? Pull together a brief example of a social media strategy that you think could work for them. Want to be a data analyst? Share that amazing Excel spreadsheet you built—complicated macros and all. Showing that extra effort demonstrates how interested you are in the position. And, if they actually like the sample work you create? Well, then you’ve already got one foot in the door!

4. Polish Your Social Media Presence

Your work examples and official career documents will only take you so far. After all, employers pretty much expect that you’ll put your best foot forward when it comes to those materials. So, what will they do next? More than likely, hiring managers will look you up on social media.

Believe me, you don’t want to be remembered as the candidate who stars in that video for “Phi Sigma Rho’s Longest Keg Stand” or the applicant who writes scathing reviews of every single ex-boss on Facebook.

So, before even submitting your stuff, ensure you’ve taken the time to clean up your social media profiles. Bonus points for actually taking the time to polish and update your LinkedIn profile while you’re at it!

5. Follow Up

You know all of that intense competition we talked about? Well, it not only overwhelms you—it’s also pretty overwhelming to the hiring manager as well. Suddenly, they have an inbox full of submissions, and it’s up to them to weed out the junk in order to find those diamonds in the rough.

So, don’t be surprised if you don’t hear back immediately about that job you’re so excited about. In fact, you likely won’t receive a super timely response. This is why following up is so important.

If you haven’t heard anything (whether that’s a “yes”, “thanks, but no thanks”, or a “we’ve received your submission” email) in about a week or two, feel free to reach out personally and check in on a timeline for a hiring decision. Make an attempt to use the most personalized email address you can find. But, if you can’t hunt one of those down, a general “info” or “careers” address will suffice as well.

Craft a friendly message just asking for an update on the hiring process for that specific position, reiterate your excitement about the opportunity, and thank them for their time. Still radio silence? You’re free to follow up once more. But, after that, it’s time to let it go. We all know there’s a fine line between being persistent and being a pest.

Standing out from the crowd when the job competition is stiff can undoubtedly be tough. But, it’s not impossible! It just involves some thought and creativity. Put these tips to use, and you’re sure to find your way to the top of that resume pile.

Need to get ready for job search success?  Our team at PWU is here to help.

We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

Career Breaks and The Comeback

Career breaks and the comeback

Career breaks occur for all sorts of reasons.  Some may choose to take a step back in favor of dedicated family time.  Others come by a career break following redundancy in the company.  Perhaps you’ve decided to enjoy different experiences, such as traveling or to rediscover your interests. Whatever the reasoning, here are 6 tips on navigating career breaks and the comeback.

Whatever motives got you there, the time may come when you decide to jump back onto the career ladder.

Getting a job can be daunting enough, but it can be even more unnerving once you’ve taken a break from work. You may feel anxious about starting a new job or you may worry that your skills are a little rusty because a lot has changed since you’ve been away from the workplace.

If you feel you’re in this situation, below are six effective tips to help increase your chances of getting hired following a career break.

Six Tips to The Comeback

1. Assess your situation

Many people make the mistake of jumping straight back into the first job they can find. Firstly, if you’re not sure about a job, the interviewer may sense your uncertainty and will be unlikely to take you further in the hiring process.

Secondly, if you secure a job that isn’t suitable for you, you could even find yourself job hopping frequently before you find the right one. It’s therefore important to take some time to assess your situation first and decide what you want to do. Open your mind and remember, what was right for you before your career break, may not be what the best fit is for you now.

2. Update your resume with your career break.

It’s common for a candidate to believe that a gap in their resume will ruin their career.

However, instead of seeing it as a handicap, see it as something positive that can differentiate you from other candidates. If you haven’t been working for a long period of time, don’t hide it. A break can provide lots of benefits that can make you just as, if not more hireable, even if it’s just been a chance for you to take a step back and re-evaluate your future career.

Add all the new skills you may have developed during your break, and explain how these can relate to the job you’re now applying for. 

For example:

Did you take a diploma course specializing in new technology?

Did you do volunteer work and develop your leadership skills, which will help you to lead a team more effectively? 

Or perhaps traveling the world helped to give you a much-needed confidence boost?

3. Network

When looking for your first job after a career break, don’t forget to use your existing connections. Spend some time reaching out to your previous colleagues, clients, friends, and family. Let them know that you’re seeking a new position.

They may have the perfect job for you or be able to point you in the right direction. This is also a good opportunity to prepare any potential references that could support your new job applications.

4. Be prepared for your interview

Before you attend your first interview, make sure you’re prepared to answer questions about your career break. You may be asked why you have a career gap and what you did with your time. Honesty is the first step. Make it clear what you did during your break and why you decided it was the right thing for you to do.

You could tailor your answers to demonstrate how your break will benefit the role you are now applying for. Think critically about some of the concerns an interviewer may have. They may wonder whether you’re ready to get back on the career ladder for example. In this case, explain why you have decided to re-join the workforce, whilst emphasizing your passion, drive, and focus.

5. Look for career returner programs

As well as using job boards to search for jobs, research the various career returner programs that may be available. Deloitte is just one example of an organization that runs this kind of scheme. Their return to work program lasts for 20 weeks and is aimed at men and women who have taken a career break. Whether the break has been for family or other reasons, the scheme provides tailored support and experience to help you readjust to being back at work.

JP Morgan is another business offering a similar scheme. Their global ReEntry Program provides networking and mentorship opportunities to senior executives who are looking to re-join corporate life after taking a career break.

6. Be confident

Whether you’ve been away from work for 12 months or 2 years, getting back into the hiring pool can be nerve-racking. However, the most important thing is that you remain confident in your abilities.

Without confidence, you can easily undervalue what you can offer an employer. Write down your skills and strengths on a piece of paper. Refer to this during your job search, to help give you a boost of energy.

If you’re uncertain, ask friends and family to share their feedback on where your strengths lie. They may offer some suggestions that you had not previously considered.

If you’re concerned that your skills are no longer up-to-date, take a refresher course. Make sure you do your research too. Look at the employer’s website and social media channels.

You should also look at their competitors, read the latest industry news and research industry trends. Knowing you have all the information you need, will help you to be much more confident, especially during interviews.

Everyone has their own career path

Taking a career break is more common than you may think, despite the stigma that is sometimes attached behind how potential candidates will fill that void. Everyone has different career ladders they climb at their own pace depending on what their goals are in life.

So if you’re feeling apprehensive about jumping back into the workforce after a career break, remember these tips to put you on the right path with renewed confidence.

Need to get ready for job search success?  Our team at PWU is here to help.

We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

Pursuing a Career in Data

Pursuing career in data

Over the years skilled data analysts have become one of the most sought-after professionals in the world. The reasoning? Supply and Demand. With the mass increase in companies relying on data as a business tool, the need for analysts has boomed. As a result, trends are in favor of those pursuing a career in data.

The pool of educated and experienced data analysts is limited.

On the supply side of the equation, there has been a consistent lack of skilled and experienced professionals to fill the increasing demand. Due to this shortage, even at the entry-level, data analysts can command huge salaries and excellent perks.

What do Data Analysts do?

Right now, some of the top jobs in data analysis involve helping employers make investment decisions, target customers, assess risks or help decide on capital allocations.

As data analysts, you probe through mountains of data to spot trends, make forecasts, and extract information. This, in turn, helps employers make better-informed business decisions. 

The career path a data analyst can take depends, in large part, on what industry holds there interest. As a result, they could work at big investment banks, hedge funds, and private equity firms. They could also work in health care, marketing, retail, and/or insurance.

In general, data analysts are everywhere.

As a matter of fact, financial institutions such as investment banks are a great entry-level career direction. Doors to management can be opened when highly-skilled data analysts excel in this area.

After all, who better to shepherd new hires into the company than you?

Tech companies are big business.

Big tech companies such as Facebook and Google analyze big data to a dizzying degree. To do so, they employ many of the top data analysts for a variety of purposes including advertising and internal and user analysis.

Moreover, it’s widely known that technology changes rapidly.

Due to this, the structural dynamics of tech companies are constantly evolving. New departments are created that incorporate new challenges and pursue new market opportunities.

Data analysts who excel in their existing tech roles are oftentimes the first chosen as leaders of these newly created departments. 

Data Analyst – Education

For those interested in pursuing a career in data, the majority of colleges in the US offer data analytics or data science as both a major or minor. Beyond the bachelor’s degree, there’s also a vast number of data science master’s programs.

That being said, if you’re interested in building your skills in a more flexible or shorter timeframe there are also multiple certification programs and courses available from a variety of educational institutions.

Graduating from a data analysis program with a strong grade point average should lead to an entry-level data analysis position without much trouble.

Alternatively, even a less-focused degree in mathematics, statistics or economics is enough to get your foot in the door.

Data Analyst – Annual Compensation

Some of the top jobs in data analysis can reach as high $100,000 annually during the first year out of college. Experienced professionals are making double that or more.

With that in mind, education is often the most important thing on your resume when applying for a data analyst job. Few people get hired without strong academic performances in math-related fields of study.

Data Analyst Career Paths

Overall, data analysts are good at working with numbers and details. Additionally, they are confident and organized in managing multiple tasks, data programs, and data flows.

You’ll also have strong presentation skills. Typically, with this role, you are required to present your analysis visually and/or orally on a regular basis.

A solid rule, pick an industry that sparks interest. Then pursue the education that backs you up. As mentioned, data analysts are in great demand. Choose wisely and have fun pursuing a career in data.

14 Potential Career Directions:

  • Business analyst
  • Management reporting
  • Corporate strategy analyst
  • Compensation and benefits analyst
  • Budget analyst
  • Insurance underwriting analyst
  • Actuary
  • Sales analytic
  • Web analytics
  • Fraud analytics
  • Credit analytics
  • Business product analyst
  • Social media data analyst
  • Machine learning analyst

For resume guidance, our team at PWU offers Resume updates, Cover Letters, LinkedIn Profile Optimization, Interview Coaching, and Recruitment Services. 

Connect with us here for a free 15-minute consultation. https://calendly.com/powerwritersusa-ca

7 Success Tips to Setting Career Goals

7 steps to planning career goals

With the beginning of every new year and now a new decade, many are looking within and setting career goals for short and long-game success.  Have a read for 7 success tips to setting career goals at any time of year!

Setting goals is a significant component of the career planning process. To have a successful and satisfying career, it’s best to define your goals and devise a strategy to achieve them. Having a career action plan is like a roadmap that will guide you from choosing a satisfying occupation to progressing through an extended and successful career.

How Setting Goals Affects Your Career Success

Look at your career action plan as a 2-sided approach with both long and short-term goals. Without a doubt, the more specific you can be about each step will greatly increase your probability of achievement.

Especially if or when barriers get in the way.  Life moves quick and ultimately we never know what experience is just around the corner. Your plan can be your peace of mind in the event of sudden unexpected changes.

The Difference Between Short and Long Term Goals

Consider a short-term goal as obtainable in approximately six months.  Long-term goals look ahead to roughly three to five years to achieve. Naturally, the timelines are somewhat fluid. Sometimes you can crack a short-term goal in fewer than three months and other times a long-term one may reach fulfillment towards the end of a decade.

Just ask Bill and Melinda Gates how long it’s has taken to eradicate Polio in 3rd world regions or how many years they’ve been working on developing clean and safe nuclear power plants for global benefit.

To achieve each long-term goal, you must first accomplish a series of short-term goals.

For example, let’s say you aspire to become a doctor. That may be your ultimate long-term goal, but before you can tackle it, you must achieve a few others, such as complete college (four years), medical school (another four years), and a medical residency (three to eight years).

Along the road to reaching those long-term goals, there are several short-term goals to clear as well. Such as, excelling in entrance exams and applying to college, medical school, and eventually residencies. Since grades matter when it comes to achieving those goals, it is necessary to break your short-term goals down even further, like earning a high-grade point average and remembering to eat healthy along the way.

7 Ways to Increase Your Chances of Reaching Your Goals

Your hard work will play the most prominent role in your success, but if you don’t formulate your goals correctly, it will be much more challenging to accomplish them. Ideally, your short-term and long-term goals meet the following criteria:

#1: Have specific goals. You might say, “I want to be successful.” Well, who doesn’t? But can you define what success means? Success to one person may mean becoming CEO of a company while to another person it may mean getting home from work no later than 6 p.m.

#2: Your goals must be measurable. Have a timeframe for achieving your goals and a way to determine when you have reached them.

#3: Don’t be negative. Your goal should be something you want rather than something you want to avoid. It is much better to say, for instance, “I want to improve my skills over the next four years so that I qualify for a better job” than “I don’t want to be stuck in this job for another four years.”

#4: Be realistic. Your long-term goals must be compatible with your abilities and skills. Stating “I want to win a Grammy Award” if you can’t sing or play an instrument will set you up for failure.

#5: Your goal must be reachable within your time frame. Break a long-term goal down into smaller goals. It is better to take baby steps than one big giant leap.

#6: Pair each goal with an action. For instance, if your goal is to become a writer, sign up for a writing class. 

#7: Be flexible. Don’t give up if you encounter barriers that threaten to impede your progress. Instead, modify your goals accordingly. As an example, say you need to continue working but this is keeping you from going to college full-time. Be flexible. Although it won’t be possible to finish your bachelor’s degree in four years, you can still enroll in school part-time and take a bit longer.

The point is, goals can become actuality with patience, perseverance and a solid plan. Need help?  Our team at PWU is here to help. We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

Shifting Careers Between Freelance and Corporate

shifting careers corporate freelance

We’ve recently been looking at the double lane highway of shifting careers between freelance and corporate life.  From the perspective of professional resume writers, we’ve definitely seen equal movement between these 2 career directions.

Without question, transitioning from life at a corporate firm to working freelance is a HUGE life change. The greatest technique is in all the individual action steps taken to create a strong outcome. Successes certainly live in the daily grind.

Write a plan of action.

This helps maintain accountability and keep you on track.

If you’re not entirely familiar with the details of a business plan, that’s perfectly fine.  Think of your plan like a map. Begin with goal setting. Outline short-term and long-term goals and place them into a loose chronological order, the specific dates matter less than the actual structure.

Don’t burn any bridges.

Although it’s tempting to skip gleefully out of the door on your last day in the office telling everybody how great your new life is going to be, don’t.  You never know when you might need these contacts again, not to mention references from your employer. Leaving with a recommendation is never a bad outcome. 

Friendly reminder: The world is a very small place. and you never know where your future clients may be. 

Network.

This may sound dramatic but, ultimately you need to make sure EVERYONE knows you are going freelance: ex-colleagues, friends, old classmates, that neighbor with a beard.  Everyone.  Remember, getting work once you go freelance can take longer than imagined so build-up a client base in all ways possible.

Work is much more likely to come through known contacts. That’s just the nature of humans in general. We work with who we know and trust.

Network as much as possible, both in person and on social media.

Speak to friends or acquaintances who have made the leap to freelancing. These people are valuable resources for advice not just on those first few weeks starting out, but for the long haul.

Essentially freelancing is building your personal brand. 

This is a fact. Fortunately, there is ample information out there on the specifics of personal branding.  Quickprout has a nice guide that summarizes the process giving actionable items that help map the route. A quick Google tour will land you in front of some seriously good content for designing and managing your own personal brand.

Utilize social media.

Facebook, Twitter, and LinkedIn are all useful tools. Additionally, if your LinkedIn profile isn’t yet optimized, get it there.  Our team is highly skilled at LinkedIn optimizations that show clients in their best light possible.  This is mandatory in today’s workforce.

Optimize linkedin profile

94% of recruiters are searching for talent on LinkedIn. Use this tool.

Lastly, consider starting a blog. Yes, they are timely but well-designed search engine optimized (SEO) blogs are a great way to drive attention towards your website. This, in turn, builds an audience and potential client base.

Don’t be shy about putting your business out there.

Now, if you find yourself on the highway heading back to corporate structures then the strategy is dramatically different. At this point, your resume must highlight all the unique skills acquired as a freelancer plus reflect positively on the actual time away from the workforce.

As always Power Writers USA is here to help guide you through the steps. Resume Writing, Cover Letters, LinkedIn Profile Optimization and Recruiter Resume Distribution are all available from our team at PWU. Connect with us for a free consultation and resume review!

Unquestionably, unless you are a writing wizard, it’s in your best interest to hire a professional resume writer now.  Freelance skills are diverse and translating all the detailed specifics to corporate necessity is key to your resume making it through ATS and recruiter processes.

Trends in Executive Leadership

The Executive Leader of any organization carries a substantial amount of responsibility for the success of a business. Needless to say the investment in training and educating these leaders needs to be an ongoing priority. The landscape of business is constantly changing, therefore, it is important that the education of our leaders changes and adapts with it. In their article found in the Harvard Business Review, Mihnea Moldoveanu and Das Narayandas talk about how, “The need for leadership development has never been more urgent.”

As demand grows for executive education that is customizable, trackable, and measurably effective, new competitors are emerging. Business schools, consultancies, corporate universities, and digital platforms are all vying to provide skills development programs, and each player has certain advantages and constraints.


Moldoveanu, Mihnea and Narayandas, Das (2019, March). Educating the Next Generation of Leaders [Web log post]. Retrieved March 26, 2019, fromhttps://hbr.org/2019/03/educating-the-next-generation-of-leaders

Moldoveanu and Narayandas explain what the training and education opportunities for executive leaders have been as well as the trends we are seeing in this area now. They refer to as the “Personal Learning Cloud” or PLC as an up and coming method of executive leadership training. Essentially what they are referring to here are the online training courses and forums and any sort of social platforms where learning/education can be found at the click of a mouse. These are being sourced not only by traditional institutions but “upstarts” as they say. This clearly opens up the way for leaders to gain access to learning opportunities quicker and more conveniently and most likely at a lower cost point.

Companies are seeing a disconnect between the training their executive leaders are receiving and the actual practical application of that training on the job.


Chief learning officers find that traditional programs no longer adequately prepare executives for the challenges they face today and those they will face tomorrow. Companies are seeking the communicative, interpretive, affective, and perceptual skills needed to lead coherent, proactive collaboration. But most executive education programs—designed as extensions of or substitutes for MBA programs—focus on discipline-based skill sets, such as strategy development and financial analysis, and seriously underplay important relational, communication, and affective skills.
No wonder CLOs say they’re having trouble justifying their annual training budgets.
Executive education programs also fall short of their own stated objective. “Lifelong learning” has been a buzzword in corporate and university circles for decades, but it is still far from a reality. Traditional executive education is simply too episodic, exclusive, and expensive to achieve that goal. Not surprisingly, top business schools, including Rotman and HBS, have seen demand increase significantly for customized, cohort-based programs that address companies’ idiosyncratic talent-development needs. Corporate universities and the personal learning cloud—the growing mix of online courses, social and interactive platforms, and learning tools from both traditional institutions and upstarts—are filling the gap.


Moldoveanu, Mihnea and Narayandas, Das (2019, March). Educating the Next Generation of Leaders [Web log post]. Retrieved March 26, 2019, fromhttps://hbr.org/2019/03/educating-the-next-generation-of-leaders

It appears that more practical, ongoing (online) training is starting to come into favor versus the more traditional forms of education when companies are budgeting for their Executive Leadership training. The benefit of going this route is having a more flexible schedule as well a more tailor-made training program curated specifically for a particular business’s needs. This is will provide companies with a higher Return On Investment for the training of their Executive Leadership because it is less likely the leaders will be spending time and resources on material that will not translate directly into their roles within that company.

Additional Resources:
https://www.aesc.org/insights/thought-leadership

What is a Product Manager?

Project Manager Career Advice
Product Manager
Product Manager

Have you ever wondered what a Product Manager does? In this post, we will take a look at some details about what a Project Managers job portfolio might look like as well as the particular skill set that one might posess as a Product Manager.

The basic explanation of what a Product Manager does is this: they are the lead person when it comes to all aspects of a product. This individual is responsible for anything from the development/ improvements of said product(s) to the marketing and business strategies for the product(s) and everything in between. Think about the process involved in taking a concept from the drawing board to “launch day” and even beyond. All the minute details involved in a successful product management campaign all rest on the shoulders of a compentent Product Manager. Again this is a very basic definition of the work a Product Manager does but it gives you an idea of what one can expect from this professional.


The product manager is the person responsible for defining the why, when, and what of the product that the engineering team builds. This means they lead cross-functional teams from a product’s conception all the way through to its launch.


https://www.aha.io/roadmapping/guide/product-management/what-is-the-role-of-a-product-manager

In an article found in Transparent Career, you can see a list they created for the most popular companies to work for as a Product Manager. Among the list is Apple, Microsoft and Google to name a few. It is not a surprise to read the names on the article and see why any Product Manager would love to work for these industry leaders.

Product Management is an exciting profession it is both analytical and creative. So with that being said a Product Manager should possess both strong creative and analytic problem-solving. Here are a few skills and abilities that come to mind when describing a successful Product Manager:

  • Design skills/knowledge
  • Strong communication skills
  • Adaptability
  • Analytic thinker
  • Problem solving skills
  • Leadership skills
  • Market trend research/knowledge
  • Target audience research/knowledge

In an article found in the hubspot.com blog they go more in depth with what a Product Manager does as well as the different roles that might be carried out depending on the industry and products being managed. See article here.

If you are the kind of person that enjoys doing market research, loves creating design or marketing campaigns, thrives on creative problem solving and you have a visionary leadership mentality then being a Product Manager may be your career.

For information on salary range and popular companies to work for as a Product Manager refer to our previous post-Popular Careers and Employers in San Francisco, CA.


Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!


Working with a Professional Resume Writer

Client Success and resume
Professional Resume Writing
Professional Resume Writing

At Power Writers USA it is our job to help you stand out from the crowd. You may have wondered what you can expect from working with a Professional Resume Writer. Or perhaps you have questioned the benefit of hiring a professional writer to help with your resume. In this article, we will discuss the benefits and outline what you can expect when working with Power Writers USA.

First of all, it is important to look at your resume as an investment in your future. This document is going to be your initial point of contact with potential employers and we want to position you for instant impact when your resume lands in front of the employer or job recruiters.

Today’s job search methods are a bit different than what they used to be. With the ever-increasing drive for companies to streamline their hiring process, new software has been created to funnel prospective job applicants through a series of algorithms. This process is known as ATS which is short for Applicant Tracking System. In an article in SearchHRSoftware.techtarget.com they define what ATS is and why it is so useful through the hiring process:


An applicant tracking system (ATS) is software that manages the recruiting and hiring process, including job postings and job applications. It organizes and makes searchable information about job seekers. As its name implies, an ATS tracks candidates through the hiring process. It helps scheduling, issues notification alerts and sends automated emails to candidates. But these systems are far more than organizers.

An ATS is also used to cull candidates. It conducts a preliminary analysis of the applicants to find the best fits for a job. The goal is to speed HR’s review of job applications and resumes. It may look for keywords or use AI-type algorithms that run a deeper analysis of the job applicant.


applicant tracking system (ATS) [Web log post]. Retrieved March 25, 2019, from https://searchhrsoftware.techtarget.com/definition/applicant-tracking-system-ATS

Power Writers USA ensures that all resumes are written for ATS optimization. So you can rest assured that your resume makes it through all the rankings and algorithms and lands in front of the right people. To learn more about what ATS is and how it works read this helpful article found in, SearchHRSoftware.techtarget.com.

Another component of modern job searching is your LinkedIn Profile. Having a presence on LinkedIn keeps you dialed into the job market. Think of your LinkedIn profile as your personal advertising page. It provides you with an online space to highlight your education, career goals, and achievements. Power Writers USA understands the importance of a LinkedIn profile which is why one of the services we provide is LinkedIn Profile Optimization. It is important to note that your resume and LinkedIn Profile are meant to compliment each other. So keeping your LinkedIn profile updated with the information from your resume will help give prospective employers the most accurate and current information on your career history and goals. Your profile not only keeps you current but it also helps you streamline your job search because LinkedIn helps filter jobs based on keywords found in your profile.

In her article on Forbes.com Robin Ryan talks mentions one of the many beneficial elements of a LinkedIn Profile. She speaks to having recommendations on your profile:
“Recommendations are pure gold as they live forever on the profile”. You can read the full article here. So you can see how your LinkedIn Profile becomes a virtual extension of your hard copy resume. They are not carbon copies of one another rather they are used to complement one another.

Here is an example from linkedjetpack.com on what a good recommendation should look like and how beneficial it is for “selling yourself” to prospective employers:


“I rarely come across real talents who stand out like Peter. I had the pleasure of working with Peter for three years at the Big Corp, collaborating on several project teams. Peter’s ability to handle multiple projects was unlike any I’ve seen before and made a dramatic increase in the productivity level of our company. No matter how tense a meeting, Peter made sure everyone left with a smile. As a team member or a leader, Peter earns my highest recommendation.”

You can see how having a number of recommendations such as this on LinkedIn could potentially boost your appeal and put you ahead of your competition. Taking your raw data to formulate a streamlined and unique resume along with an optimized LinkedIn Profile is just two of the ways you will benefit from working with our Professional Resume Writers.

It is not uncommon for some to struggle with the ability to articulate who and what they are. Some of us find it very difficult to explain ourselves to others in a way that best highlights our achievements. All the elements are there for a strong resume but we need help compiling it into a cohesive format. Once all this data is collected and we have all our educational achievements and career accomplishments in front of us it can seem daunting to try and pull it all together while keeping in mind formatting and algorithms. This is where relying on a professional writer becomes invaluable.

It is not always easy to know exactly where we should be focusing our attention and efforts when it comes to our careers let alone job searching. Hiring a resume writer will help bring clarity to the various elements of your resume. Whether you are thinking about a career change or are looking to position yourself for advancement within your current job Power Writers USA has the knowledge and experience to craft an eye-catching resume for you.
Every resume written by Power Writers USA is custom made for each individual. As mentioned before the resume is also optimized for ATS.


Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!