Talent Aquisition in 2019: Internal Promotions

According to an article found in Deloitte Insights, many companies in 2019 are placing more emphasis on hiring within their organization first. According to the writers hiring within has historically not been the route taken by most companies. However, due to the shortage of qualified recruits business’s are starting to see the value in gleaning talent from their existing employee pool. Of course, this is good business sense. Return on Investment for training current employees would be high because they already have a strong knowledge base of how the business operates.

Pros to promoting internally:

  • Your current employees know the culture of the company.
  • Save time and cost on hiring campaigns.
  • Provides an incentive for current company talent.


As talent markets get tighter and the world becomes more connected, a major new trend has emerged from our research: the need to improve internal talent mobility to more effectively move people among jobs, projects, and geographies. This year, internal talent mobility has become a C-suite-level topic, with 76 percent of our survey respondents rating it important and 20 percent rating it one of their organization’s three most urgent issues.



Erica VoliniJeff SchwartzIndranil RoyMaren HauptmannYves Van Durme,Brad DennyJosh Bersin : Talent Mobility: Winning the war on the home front[Web log post]. Retrieved May 9, 2019, from
https://www2.deloitte.com/insights/us/en/focus/human-capital-trends/2019/internal-talent-mobility.html

This quote from Claudette Dunlap further highlights the shortage of available candidates. She places emphasis on the fact that there are more jobs available than there are people to fill them.

With more job openings than people to fill them, recruiters have a long road in 2019 to combat the effects of a tight labor market. Not only do recruiters need to overcome the lack of candidates to fill positions, but they will also need to find creative ways to overcome any skills gaps that exist. Finding ways to offer training or career development represents a significant opportunity for differentiation.

Claudette Dunlap, Director of National Sales at TempWorks Software

If you have the existing talent within your organization it makes complete sense to build on their existing skill set. Not only are you creating growth opportunity for your employees but you are also retaining employees during this tight labor market.


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Productivity and Software-Does your Software Help or Hinder Your Efforts?

Are you are thinking about onboarding a software tool to help you with your work schedule and perhaps assist with streamlining your collaborative efforts with team members? If the answer is yes, let’s take a look at the pros and cons of using such software. Here are some things to consider before choosing. We know the story, we find a great software tool/app and we think it’s going to do wonders for our lives only to find out that 1. it is way too labor intensive to implement and maintain and 2. The most beneficial features of said software/app are only offered if you buy a subscription or in-app purchases.

Implementing software and or apps into your work life is often times an investment in money but also in your time. The time you need to research the various options and finally the time you spend on implementing your chosen software/app. With that being said you want to ensure you are happy with your decision. Not all products require you to purchase them. Some products offer free options and of course, it all depends on the needs of your business as well as user preferences.

Here is a list of productivity software and apps for your consideration.

  1. Zoho– Workplace: this product contains a suite of applications to help you plan, organize and collaborate with your team. They offer a “Forever Free Plan” for up to five users (5GB/user) or a “Pick a Plan as You Grow” which provides plans starting at $3/user. Zoho offers service options for finance, sales, marketing, email and project management to name a few. There is an additional cost for Zoho One licenses for all employees using the software starting at $30/month/user. You can get a free 15-day trial on the Professional Plan.
  2. Monday.com: this software is a great option for anyone who works best with visual presentations. The product designs a workflow plan that allows for color coding Their tagline says it all, “Easy, visual, intuitive“. The user gets to choose from 22 templates to customize. These templates are structured around things like daily task management, client management, team management to event scheduling. This product is a streamlined service offering the ability to plan, track and collaborate all within this one tool. Monday.com integrates with some other great tools as well some of which include but are not limited to Google Drive/Calendar, Slack, Dropbox, and Excel. Pricing for this software starts at $23/month for the basic plan and increases to $165/month for 25 users and so on. If you like the look of “post-it note”, color-coordinated visuals than you will like the style of this software in creating a visual workflow. You also get a free 14-day trial for this product.
  3. Quip: This software focuses on one place for all strategy, providing the opportunity for group chats right within the “hub” of your created “living documents“. The dashboard of this software has controls to the left side of the panel such as updates, folders, connected apps, and team member chats. The main body of the panel shows the folders that contain the “living documents”, which are all the projects/files you and your team members are working/collaborating on. This software feels very similar to the next product we will discuss, Google Docs. The pricing for Quip is $30/month for the first five team members and $10/month for each additional user. They promote a unique trial offer based on activity (usage), not time.
  4. Google Docs: This product is good for collaborating specifically on documents. However, it does offer some tools for team interaction through email, shared calendar, Hangouts and something they call “Currents“, a company-wide message posting center that enables team members to collaborate on projects and other team-relevant topics. Google Docs is more of a direct tool for collaboration on in-progress documents, It is not necessarily useful for creating a workflow system or schedule for you and your team members. Pricing for the G-Suite product starts at $6/user/month (Basic Plan) and goes to $25/user/month (Enterprise Plan) with a median option available for $12/user/month (Business Plan)

This list provides a starting point as you begin your product research for the best productivity software for your business needs. If you are more visually inclined monday.com would be a viable option for you. However, if you are simply looking for a way to streamline your collaborative efforts on document creation and editing than Google Docs can help you achieve this without taking too much space and time with additional components. It really boils down to personal preference when deciding what productivity software to go with. You may not have time constraints on this matter, but we are talking about productivity here so let’s face it, time is money. The less time it takes us to fiddle with software implementation/setup the better. And of course, you need to enjoy the user experience of the software. You may like a streamlined presentation without a lot of visual noise to distract you, much like the layout of Quip, with its simple and straight dashboard of folders to click on.

Do you already use productivity software that you love? If so we would be interested in hearing what it is and why you think its a good product.

Additional Reading:

https://amarketreportsworld.com/know-about-office-productivity-software-market-in-depth-approaches-behind-the-success-of-top-players-like-microsoft-corporation-google-inc-oracle-corporation-symantec-corporation-salesforce-com/1707/


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Tips for Speaking with Recruiters

Be prepared when the recruiter calls.

Are you anticipating phone calls from recruiters? If so, do you have questions about what to expect or how to prepare for these phone calls? Let’s take a look at some best practices for how to prepare for your conversation with a recruiter.

It is important to keep in mind that time is of the essence. Do not worry if the initial phone call is brief. In this blog post, from Kelly Mitchell: People. Technology. Service. they highlight six points to help keep you focused on the task at hand.

Some of the key points from their list are: Be straightforward about your experience. Emphasize your skills related specifically to the job description. Be prepared to talk about money. Be ready to explain the gaps in your resume. And probably the most important point is to be yourself.

As job seekers get excited about an opportunity, they can put a lot of pressure on themselves to be the perfect candidate for that job. They become less authentic in their communication and as a result, they lose their edge….When you take stock of your value as an employee, and you know your worth, you level the playing field in the interview, which gives you that winning edge and confidence…..Focus less on being the perfect person for the job and go into the interview ready to honestly communicate what makes you distinctive and to ask lots of questions to determine if the job is really the best next role for your career.” – Stefan Schneider

Here are a few additional points worth noting as you prepare to speak with recruiters. Read: How to Work With Executive Recruiters This process is meant to not only streamline your job search but it is also meant to help streamline a business’s hiring process. This post explains how you should be prepared to set boundaries about what you are willing to consider. For example, if you are not willing to relocate for work it is important to set that boundary at the start. It will save a lot of time and energy for everyone involved. With that being said, it is important to offer an explanation as to why you have your particular boundaries. This allows the recruiter a better understanding of what to focus on and what to remove as potential opportunities in your job search. This point below is particularly noteworthy and provides a good framework for preparing your questions:

Ask smart questions. If a recruiter approaches you about a career opportunity, show you’re job-search savvy by inquiring about the size of the employer, its culture, the competencies needed for the position and whether you’re the first candidate to be considered. Also request a copy of the job’s specifications. This will signal to the recruiter that you are somebody who understands the bigger picture and is digging deep to understand what the job is all about.
http://guides.wsj.com/careers/how-to-work-with-executive-recruiters/how-to-work-with-executive-recruiters/


Once you have had the call with the recruiter the communication does not end there. Even after they have set you up with an interview or two keep in touch. This will provide you the opportunity to discuss what went well with the interview and perhaps provide additional details to help target your job search efforts. Staying in touch with the recruiter will also ensure you do not miss out on new opportunities that may arise.

Additional Reading:

https://www.forbes.com/sites/lizryan/2017/03/14/heres-what-to-say-when-the-recruiter-calls/#6770daae1914

https://www.forbes.com/best-professional-recruiting-firms/#3a37f7f920b2

https://www.forbes.com/best-executive-recruiting-firms/#52a5e96529be


Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

AI/Machine Learning- Trends in 2019

Let’s first make the distinction between AI and Machine Learning. A very basic explanation of the differences between the two is this: AI is what a machine “becomes” (artificially intelligent) once it has learned the data it has been given. Machine Learning is the process of teaching a machine (AI) to learn. Here is an article in Forbes, written by Nicole Martin, which explains this in more detail.

Artificial Intelligence (AI) has become a part of everyday interactions. Anytime we hop on Google to perform a search we are interacting with AI technology. These interactions have been created through the process of teaching machines to respond to given criteria/data which the machine then, in turn, formulates educated (learned) responses to. Essentially the AI funnels the “exchange” through the best options available based on how the machine has been taught to employ/interpret the given data. And thus we have our daily interactions with AI via platforms like search engines, online marketing, etc.

The goal of AI is to simulate natural intelligence to solve complex problems and increase the chance of success. AI will try and find the most optimal solution. It will use machine learning to reflect on the outcomes and optimize decision making based on observing its surrounding environment.

-Nicole Martin

In her blog post, Isabella Andersen, she explains the various other ways in which we interact with AI

These are some of the main avenues with which we are directly influenced by AI, however, here are some broader applications and trends being reported in 2019. In his article for Forbes, Janakiram MSV lists five AI trends to watch for in 2019.

During 2018, we witnessed a dramatic rise in the platforms, tools, and applications based on Machine Learning and Artificial Intelligence. These technologies not only impacted software and the Internet industry but also other verticals such as healthcare, legal, manufacturing, automobile and agriculture.
We will continue to see the advancement of ML and AI-related technologies in 2019 and beyond. Companies such as Amazon, Apple, Facebook, Google, IBM and Microsoft are investing in research and development of AI, which will benefit the ecosystem in bringing AI closer to consumers.


MSV, Janakiram: 5 Artificial Intelligence Trends To Watch Out for in 2019[Web log post]. Retrieved April 15, 2019, from
https://www.forbes.com/sites/janakirammsv/2018/12/09/5-artificial-intelligence-trends-to-watch-out-for-in-2019/#576460565618

Additional Reading:
https://www.cbinsights.com/research/ai-trends-2019/



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Hottest Careers in 2019

In our previous post, we talked about Software Engineers/Developers. But here are some of the other popular jobs for 2019. According to www.usnews.com Software Developer is at the top of the list with projected jobs being 255,400 and a median salary of $101,790. Second, on their list is Statistician with projected jobs being 12,600 and a median salary of $84,060. The next fourteen jobs on the list are all in the health and medical industry. The top three being Physician Assistant, Dentist, and Nurse Anesthetist.

Career satisfaction is important. If you have not yet made your decision on what career you want to pursue take a look through this list and find out some important details. They measure critieria such as forecasted demand, salary range, and job satisfaction stats. Even if you are currently in one of these careers you may find this information useful for a lateral transition within your chosen industry.

You can compare a list posted by indeed.com on their blog, The Best Jobs in the U.S.: 2019

Number one on Indeed’s list for best jobs is Machine Learning Engineer. This is followed by Insurance Broker. Clearly, the tech industry is seeing the highest levels in popularity this year.
“For example, artificial intelligence (AI) is now part of many of the items we use every day, from cars to home sound systems. The number-one job on our list reflects this trend: machine learning engineer, up from spot number four last year. These engineers program machines to “learn” and apply intelligence, and the role recently topped Indeed’s list of jobs requiring AI skills. “

Additional Reading:


https://www.lifehack.org/articles/work/questions-help-you-choose-the-best-career.html

Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

2019 Trends for Software Engineers/Developers


According to www.usnews.com Software Developer is at the top of their list for 100 Best Jobs in 2019. If you have been considering a career as a Software Engineer/Developer you could not find a better time to jump in. The demand for qualified professionals in this industr is increasing rapidly. However, many companies are having a difficult time finding individuals that possess more than just the basics in training. Companies are looking for individuals who not only possess knowledge of programming and design but also other skills such as effective problem-solving.
Launch School: A school for Software Engineers, explains that this problem originates from something they call bootcamp grads. The training received is not always extensive enough to ensure an inclusive and well rounded education for the students.

Software Engineers/Developers are in high demand right now. This is made even more apparent after reading this article written by, OLENA HERASYMCHUK found on the DAXX site. The following excerpt from their article is very telling:


US Tech Talent Shortage in Numbers
Currently, the US software job market faces a 472K tech talent shortage with 9 in 10 business owners struggling to find and hire IT professionals according to research done by Indeed. Hiring software engineers is the second most common issue employers are facing — 23.84% of respondents in the State of Software Development 2018 research admit that they face considerable difficulties while searching for candidates. 
The overwhelming demand for programmers has resulted in the growth of software developer salaries and transformed IT into the best-compensated sector. The median computer programmer salary in the US is more than $100K per year, which in some states is two times more than the average regional pay.
Unable to fill tech vacancies, employers shuffle off additional duties to current employees, which leads to burnout and has a negative impact on local business development. Over 30% of respondents surveyed by Indeed admit that this issue accelerates staff turnover.
Companies are forced to sacrifice their demands in pursuit of meeting hiring goals: only 29.4% of candidates for software architect positions and 39.6% for DevOps job openings fully meet employers’ requirements. With over 50% of businesses hiring tech employees despite the mismatch between requirements and actual skills, the quality of the product/service provided decreases.
You may think it’s all about the location: it’s no news that Silicon Valley explodes with new job openings daily. But no — 4 out of 5 large tech corporations in the US are from outside Silicon Valley, which validates the nationwide talent shortage.

Read full article here.

Launch School: A school for Software Engineers, has this to say about some of the education options available for Software Engineering: “A lot of code schools and bootcamps don’t spend much time on fundamentals, or they briefly cover them simultaneously with higher level concerns”. They explain the problem with this approach as follows.

Hiring managers, especially at high-end tech companies, are finding that many bootcamp grads have a general awareness of programming topics and knowledge of specific frameworks, but lack the deeper fundamental understanding and problem-solving skills that they’re looking for in their engineering roles.

Launch School : A School for Software Engineers. So You Want to be A Software Engineer? (Part 1 of 4) [Web log post]. Retrieved April 8, 2019, from https://medium.com/launch-school/so-you-want-to-be-a-software-engineer-part-1-of-4-426f574f2ba2

According to payscale.com The average salary for a Software Engineer in the San Francisco area is said to be $114,596. You can also see who the popular companies are to work for in this industry as well as what their pay ranges are:
“Leading companies who hire large numbers of Software Engineers in San Francisco, Calif. include Google, Inc., Yelp! Inc., Salesforce.com, Inc., Facebook Inc, and Uber Technologies, Inc”.

Additional Reading:

https://spicefactory.co/blog/2018/12/20/software-engineering-trends-for-2019/

https://hbr.org/2013/05/what-really-makes-tech-stars-s


Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

Cultivate Your Leadership Skills

Are you a natural born leader? Or have you been told that you have the skills and mindset of leader? If so than this post is for you. We are talking about taking your innate abilities for leadership and honing them to shape you into a well-rounded leader. A leader that continues to promote growth not only in your team members but in your own personal/professional growth as well.

In his article for the Harvard Business Review, Daniel Goleman, says this about leaders:
“A primary task of leadership is to direct attention. To do so, leaders must learn to focus their own attention. When we speak about being focused, we commonly mean thinking about one thing while filtering out distractions.”

In order for a leader to achieve this he explains the need for the following three elements:
“—focusing on yourself, focusing on others, and focusing on the wider world—sheds new light on the practice of many essential leadership skills. ” Read the full article here.

Effective leadership starts with knowing who you are. Self-evaluation is a key component in building your leadership skills. A part of this self-evaluation is to be self-aware. This is a quality we all need to possess in order to continue learning and improving. It is an important building block for strong leadership because you are the image in which your team will fashion its likeness. A self-aware leader will promote the same in their team. The leadership abilities already exist in you, now it is time for you to take ownership of what your skills are and learn how to best implement those to inspire your team.

Skills that come to mind when thinking about a strong/effective leader include but are not limited to communication, empathy, motivational, organizational, creativity and adaptability. Truthfully the list of skills for a strong leader can be endless. But for the purpose of simply focusing on some of the foundation blocks of leadership lets focus on these skills for now.

Communication is pretty self-explanatory, as a leader to have the ability to succinctly express your vision is of the utmost importance. This is where the wheels of your business start to turn. It is through your ability to effectively communicate the goals and vision for the business. Carmen Jacob curated a list of The 25 Best Books on Communication Skills to Read in 2019

How does empathy factor into strong leadership? There is an argument both for and against being an empathetic leader. Some say there is a danger to being an empathetic leader because it can lead to poor decision making. In his book, Against Empathy: The Case for Rational Compassion, Paul Bloom asks the question, “…how could empathy steer us wrong?” As a leader, this is an important question to ask yourself. How could approaching your leadership style with empathy potentially steer you off course? Paul Bloom says that leading with empathy is short-sighted. He explains decisions made with an empathetic standpoint “leave us insensitive to the long term consequences of our acts and blind as well to the suffering of those we do not or cannot empathize with”

There is truth to his statement, but like everything else in life it comes down to balance. When we lean more to one side on any matter we will become off balance. This is where a leader gains the opportunity to cultivate strong leadership qualities. Taking into account the pros and cons of any leadership style and determining which ones best suite your goals and mission statement as a leader will only help strengthen your leadership abilities. Empathy does have a place in the skills portfolio of a leader. When delivered with team support and motivation in mind an empathetic mindset can go a long way in creating trust and open communication in a working relationship.

Motivational leadership refers to someone leading others by motivating them to strive for certain goals rather than simply act on orders. The leader tries to create a safe and trusting environment, and ensure the organization is positioned for success in its domain.

Definition found in Wikipedia


Motivation plays such a crucial role in the success and productivity of any team. A leader who can keep their team motivated will see in an increase in productivity and team morale.

Keeping you and your team organized is valuable beyond measure. There are so many elements in play for a leader to juggle. Knowing when to delegate is, of course, important but it is so helpful to have resources at your disposal for keeping a visual prompt on how your team is performing. These resources are helpful with everything from planning the daily/weekly tasks of your team to keeping track of short term and long term goals for your business. One such app is Weekdone
Their slogan “Don’t Lose Sight of Your Teams Goals” pretty much sums it up and gives enough reason for implementing their software into your teams work life. However, there are of course numerous other options available to you. You are sure to find a resource that suits you and your teams work style and size. Here is link to investigate other options like Weekdone.

Creativity may be a commonly overlooked skill to possess, but the benefits reaped from a creative leadership style can be substantial. Implementing new and interesting methods of training can ensure your team is performing at an optimal level. Like everything else in life, it is important to keep learning. This is especially true for companies who want to stay cutting edge and ahead of their competitors. In an article written for Bright Hub Project Management, Marjory Pilley lists Ten Best Practices for nurturing creativity through their team leadership strategy. She explains the value of creativity as a valuable skill for a leader to possess.
“According to a study conducted in 2010 by IBM, Capitalizing on Complexity: Insights from the Global Chief Executive Officer Study, creativity is the single most important leadership competency for dealing with the volatile, uncertain and complex world in which we liv
e”. Read the full article here.

Leadership strategy begins with business strategy, and encompasses talent needs, organizational design and culture to be effective.

Only this type of holistic approach bridges the gap between strategy and performance and enables optimal outcomes on an organization’s most pressing business challenges.


Center for Creative Leadership, from
https://www.ccl.org/leadership-solutions/leadership-strategy/

Adaptability is one of the last skills we will discuss here. As we mentioned before as a leader it is all about continuing to grow and not only hone your existing skill set but also continue to learn new skills as well.
“…adaptability in the field of organizational management can, in general, be seen as an ability to change something or oneself to fit to occurring changes”. -Wikipedia

As you continue to grow as a leader your team will in turn benefit from your ongoing direction and relevant leadership style/strategy.

Additional Reading:


https://scholar.google.ca/scholar?q=harvard+business+review+motivational+leaders&hl=en&as_sdt=0&as_vis=1&oi=scholart

Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

Trends in Executive Leadership

The Executive Leader of any organization carries a substantial amount of responsibility for the success of a business. Needless to say the investment in training and educating these leaders needs to be an ongoing priority. The landscape of business is constantly changing, therefore, it is important that the education of our leaders changes and adapts with it. In their article found in the Harvard Business Review, Mihnea Moldoveanu and Das Narayandas talk about how, “The need for leadership development has never been more urgent.”

As demand grows for executive education that is customizable, trackable, and measurably effective, new competitors are emerging. Business schools, consultancies, corporate universities, and digital platforms are all vying to provide skills development programs, and each player has certain advantages and constraints.


Moldoveanu, Mihnea and Narayandas, Das (2019, March). Educating the Next Generation of Leaders [Web log post]. Retrieved March 26, 2019, fromhttps://hbr.org/2019/03/educating-the-next-generation-of-leaders

Moldoveanu and Narayandas explain what the training and education opportunities for executive leaders have been as well as the trends we are seeing in this area now. They refer to as the “Personal Learning Cloud” or PLC as an up and coming method of executive leadership training. Essentially what they are referring to here are the online training courses and forums and any sort of social platforms where learning/education can be found at the click of a mouse. These are being sourced not only by traditional institutions but “upstarts” as they say. This clearly opens up the way for leaders to gain access to learning opportunities quicker and more conveniently and most likely at a lower cost point.

Companies are seeing a disconnect between the training their executive leaders are receiving and the actual practical application of that training on the job.


Chief learning officers find that traditional programs no longer adequately prepare executives for the challenges they face today and those they will face tomorrow. Companies are seeking the communicative, interpretive, affective, and perceptual skills needed to lead coherent, proactive collaboration. But most executive education programs—designed as extensions of or substitutes for MBA programs—focus on discipline-based skill sets, such as strategy development and financial analysis, and seriously underplay important relational, communication, and affective skills.
No wonder CLOs say they’re having trouble justifying their annual training budgets.
Executive education programs also fall short of their own stated objective. “Lifelong learning” has been a buzzword in corporate and university circles for decades, but it is still far from a reality. Traditional executive education is simply too episodic, exclusive, and expensive to achieve that goal. Not surprisingly, top business schools, including Rotman and HBS, have seen demand increase significantly for customized, cohort-based programs that address companies’ idiosyncratic talent-development needs. Corporate universities and the personal learning cloud—the growing mix of online courses, social and interactive platforms, and learning tools from both traditional institutions and upstarts—are filling the gap.


Moldoveanu, Mihnea and Narayandas, Das (2019, March). Educating the Next Generation of Leaders [Web log post]. Retrieved March 26, 2019, fromhttps://hbr.org/2019/03/educating-the-next-generation-of-leaders

It appears that more practical, ongoing (online) training is starting to come into favor versus the more traditional forms of education when companies are budgeting for their Executive Leadership training. The benefit of going this route is having a more flexible schedule as well a more tailor-made training program curated specifically for a particular business’s needs. This is will provide companies with a higher Return On Investment for the training of their Executive Leadership because it is less likely the leaders will be spending time and resources on material that will not translate directly into their roles within that company.

Additional Resources:
https://www.aesc.org/insights/thought-leadership

What is a Product Manager?

Project Manager Career Advice
Product Manager
Product Manager

Have you ever wondered what a Product Manager does? In this post, we will take a look at some details about what a Project Managers job portfolio might look like as well as the particular skill set that one might posess as a Product Manager.

The basic explanation of what a Product Manager does is this: they are the lead person when it comes to all aspects of a product. This individual is responsible for anything from the development/ improvements of said product(s) to the marketing and business strategies for the product(s) and everything in between. Think about the process involved in taking a concept from the drawing board to “launch day” and even beyond. All the minute details involved in a successful product management campaign all rest on the shoulders of a compentent Product Manager. Again this is a very basic definition of the work a Product Manager does but it gives you an idea of what one can expect from this professional.


The product manager is the person responsible for defining the why, when, and what of the product that the engineering team builds. This means they lead cross-functional teams from a product’s conception all the way through to its launch.


https://www.aha.io/roadmapping/guide/product-management/what-is-the-role-of-a-product-manager

In an article found in Transparent Career, you can see a list they created for the most popular companies to work for as a Product Manager. Among the list is Apple, Microsoft and Google to name a few. It is not a surprise to read the names on the article and see why any Product Manager would love to work for these industry leaders.

Product Management is an exciting profession it is both analytical and creative. So with that being said a Product Manager should possess both strong creative and analytic problem-solving. Here are a few skills and abilities that come to mind when describing a successful Product Manager:

  • Design skills/knowledge
  • Strong communication skills
  • Adaptability
  • Analytic thinker
  • Problem solving skills
  • Leadership skills
  • Market trend research/knowledge
  • Target audience research/knowledge

In an article found in the hubspot.com blog they go more in depth with what a Product Manager does as well as the different roles that might be carried out depending on the industry and products being managed. See article here.

If you are the kind of person that enjoys doing market research, loves creating design or marketing campaigns, thrives on creative problem solving and you have a visionary leadership mentality then being a Product Manager may be your career.

For information on salary range and popular companies to work for as a Product Manager refer to our previous post-Popular Careers and Employers in San Francisco, CA.


Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!


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Professional Resume Writing
Professional Resume Writing

At Power Writers USA it is our job to help you stand out from the crowd. You may have wondered what you can expect from working with a Professional Resume Writer. Or perhaps you have questioned the benefit of hiring a professional writer to help with your resume. In this article, we will discuss the benefits and outline what you can expect when working with Power Writers USA.

First of all, it is important to look at your resume as an investment in your future. This document is going to be your initial point of contact with potential employers and we want to position you for instant impact when your resume lands in front of the employer or job recruiters.

Today’s job search methods are a bit different than what they used to be. With the ever-increasing drive for companies to streamline their hiring process, new software has been created to funnel prospective job applicants through a series of algorithms. This process is known as ATS which is short for Applicant Tracking System. In an article in SearchHRSoftware.techtarget.com they define what ATS is and why it is so useful through the hiring process:


An applicant tracking system (ATS) is software that manages the recruiting and hiring process, including job postings and job applications. It organizes and makes searchable information about job seekers. As its name implies, an ATS tracks candidates through the hiring process. It helps scheduling, issues notification alerts and sends automated emails to candidates. But these systems are far more than organizers.

An ATS is also used to cull candidates. It conducts a preliminary analysis of the applicants to find the best fits for a job. The goal is to speed HR’s review of job applications and resumes. It may look for keywords or use AI-type algorithms that run a deeper analysis of the job applicant.


applicant tracking system (ATS) [Web log post]. Retrieved March 25, 2019, from https://searchhrsoftware.techtarget.com/definition/applicant-tracking-system-ATS

Power Writers USA ensures that all resumes are written for ATS optimization. So you can rest assured that your resume makes it through all the rankings and algorithms and lands in front of the right people. To learn more about what ATS is and how it works read this helpful article found in, SearchHRSoftware.techtarget.com.

Another component of modern job searching is your LinkedIn Profile. Having a presence on LinkedIn keeps you dialed into the job market. Think of your LinkedIn profile as your personal advertising page. It provides you with an online space to highlight your education, career goals, and achievements. Power Writers USA understands the importance of a LinkedIn profile which is why one of the services we provide is LinkedIn Profile Optimization. It is important to note that your resume and LinkedIn Profile are meant to compliment each other. So keeping your LinkedIn profile updated with the information from your resume will help give prospective employers the most accurate and current information on your career history and goals. Your profile not only keeps you current but it also helps you streamline your job search because LinkedIn helps filter jobs based on keywords found in your profile.

In her article on Forbes.com Robin Ryan talks mentions one of the many beneficial elements of a LinkedIn Profile. She speaks to having recommendations on your profile:
“Recommendations are pure gold as they live forever on the profile”. You can read the full article here. So you can see how your LinkedIn Profile becomes a virtual extension of your hard copy resume. They are not carbon copies of one another rather they are used to complement one another.

Here is an example from linkedjetpack.com on what a good recommendation should look like and how beneficial it is for “selling yourself” to prospective employers:


“I rarely come across real talents who stand out like Peter. I had the pleasure of working with Peter for three years at the Big Corp, collaborating on several project teams. Peter’s ability to handle multiple projects was unlike any I’ve seen before and made a dramatic increase in the productivity level of our company. No matter how tense a meeting, Peter made sure everyone left with a smile. As a team member or a leader, Peter earns my highest recommendation.”

You can see how having a number of recommendations such as this on LinkedIn could potentially boost your appeal and put you ahead of your competition. Taking your raw data to formulate a streamlined and unique resume along with an optimized LinkedIn Profile is just two of the ways you will benefit from working with our Professional Resume Writers.

It is not uncommon for some to struggle with the ability to articulate who and what they are. Some of us find it very difficult to explain ourselves to others in a way that best highlights our achievements. All the elements are there for a strong resume but we need help compiling it into a cohesive format. Once all this data is collected and we have all our educational achievements and career accomplishments in front of us it can seem daunting to try and pull it all together while keeping in mind formatting and algorithms. This is where relying on a professional writer becomes invaluable.

It is not always easy to know exactly where we should be focusing our attention and efforts when it comes to our careers let alone job searching. Hiring a resume writer will help bring clarity to the various elements of your resume. Whether you are thinking about a career change or are looking to position yourself for advancement within your current job Power Writers USA has the knowledge and experience to craft an eye-catching resume for you.
Every resume written by Power Writers USA is custom made for each individual. As mentioned before the resume is also optimized for ATS.


Power Writers USA wants to know what you think of this, and other blog articles we post.  Your career change is unique and PWU is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!